Sunday, 10 May 2015




TASK B

A successful young entrepreneurs who become the phenomenon  is a man who has five traits like  initiative, versatility, ability to learn from mistake, foresight integrity and reliabilityThe people that we means is a Dato Alif Shukri Kamaruzzaman which popular with his fancy motto "Terlajak Laris!". He have five entrepreneurial that we going to  explain how he demonstrates.

Initiative is very important in our daily lives. In business, initiative crucial to improve public demand for a product. So the company Dato Aliff Syukri has been initiative variety of products to customers. D'Health products that have four  main product of basic rhino, slimming products, health drinks woman and lipstick and lip treatment nowadays almost 90 new product lines. But he aims to be producing more than 100 products of various fungi health in the future. Among the products is the recent likes Herbal Detox, Bedak Padat Aura Persona Bintang, Premium Diet Plus Fibre, Diamond Foundation, Juice Perawan Plus Collagen, Glow BWhite, Mukjizat Soap Herbal Body Scrub, Pro Montok, Primadona Gold Premix Coffee, Krim Mutiara Gold, Krim Panas Berherba- Makbul Munajat 3 in 1, Jus Arjuna Maxx, Cincin Pacak Arjuna, Gegetah Cinta, Lunas Resdong and more product.  For example, lipstick collagen treatment is priced at RM 25.00 may be owned by different segments of society. Maybe if branded products such as Maybeline New York already reached RM 30 more. But through this lipstick, has occurred initiative of function to redden lips balms and lipstick rouge collagen that allows dry lips, lipstick does not last long, peeling, sensitive, dark and unattractive can be treated with herbs d' treatment lipstick that will have sexy lips  and naturally rosy. Its serve as exciters natural lip according to body temperature and blood, moisturizes dry and chapped lips, also suitable for dark lips due to smoking and heredity, suitable for use by men and women and can be stored at room temperature place (30'-35 'C).


He is an entrepreneur who is capable in various matters. It is not just because he is a clever develop cosmetic company but also clever use of effective advertising and unconventional to attract consumers. Through this approach, it can be observed that when an advertisement for his goods broadcast on television, it will attract people to know the goods sold. For example, products and Whitening Lotion Whitening Milk Collagen that advertises a woman wearing thick makeup on his face, but when you see the hand, looks like the girl Revelation. So he recommend using these lotions not only advance only for the white but can also be in the hands, feet, body and anywhere in the application. Perform various tasks simultaneously, including drivers and marketing agency. He also does not shy to promote its brand in the night market because he believes its products are products affordable to all segments of society. The company was founded in September 2010, initially only operate at many stores on the second floor with only one employee. But now, the company has moved into a four-storey building with a total of 15 employees and has resulted in nearly 30 new product lines. In fact, the product is produced in our own mill. He uses Aliff Manufacturing Sdn Bhd Herbs like Watie Elite celebrity spokespersons products to attract customers make their products not only in Malaysia but also Singapore and Brunei. Outstanding once again about the product he is 100 percent ingredients derived from herbs and also low compared with other health products in the market. D'Herbs products can be found for as low as RM15 concentration of people in each location, including night markets, farmers markets, pharmacies, herbal shops, and outlets D'Herbs itself. Additionally, most products will be used as a model artist. But he uses himself in every advertisement that assisted by artists as ambassadors no product without his presence. He also became a model for its products. Subsequently, he was also a great cook . This was evident when, in 2015, he broadcast in Nona by publishing his cooking.


He is learning from mistakes can be proved after the loan is not approved. He takes up a month and for many years to supply of paper but bank officials are wasting paperwork and said loans made not pass. Despite his loan in bank kicked, cursed, Caliph. Even they did not even glance and he was very disappointed when it did. He is doing paperwork bother and months for making paperwork. But bank officials that only  loan paperwork and said he did not graduate. He asked, "Why has not passed the loan?" They replied, "you are still raw! gurantor body needs, you need land, you need to create loan assets, and so on. "He sobbed and realize themselves likened so stunted in their eyes. There is also a close relative who said; "Alif syukri, you will not be able. At SPM, were not separated into university. You will not be able to Syukri. "From here he tries to find a way out to solve the problem. At that time, only friends who are a source of strength and even more proud when there are customers who call to create beauty workshops throughout Malaysia. He tried to contact the customer and deliver seeker to create a brand and want to share with them. Among those who help provide capital to him is Sir. Putra, Madam Rohani, his father, Madam Linda and Madam Rina. He was very appreciative of their help and said that without his help they would not necessarily products until this stage. So, he gave tips that did not care what other people's views about us and we need to start from scratch count more than happy at the beginning but will face difficult problem because the problem will mature us.

With the vision and mission D'Herbs that will bring greater impact and move forward a portrait of his foresight. Outlined vision is to become a single company level that produces health and beauty products with an open concept that is easier and simpler at the same time have the best system in terms of management, effectiveness, quality and reasonable price that is affordable for all groups can simultaneously generate income and profit for the second - two parties, namely producers and traders. While its mission is to help young women and men who suffer from health problems both internal and external to appear more confident and stylish. Besides helping them generate higher income by selling products from D'Herbs.

He believes that in order to move forward we need to have a clear mission and vision so that the objective is not to run away from the original substrate. His foresight in developing the company D'Herbs. It is unclear when he targeted D'Herbs will be a strong company and is evident when operational within four years, could generate best-selling product on the market. By having a strong company, has been operating for 4 years and is among the top selling products in the market Marketing Plan simple and attractive, provide system training and assistance activities, bonus and reward interesting and achievable, providing ease of online systems, have their own factories and producing quality products, products with low price triggers phenomenon worthy quality, a leader in providing products Juice Drinks Health, is committed to the production of products CLEAN, HOLY and HALAL, licensed and company-owned Bumiputera, flexible and easy to tolerate from a business aspect will make D 'Herbs a brand of choice. In addition, he has advertised D'Herbs products in magazines and newspapers such as the Weekly bestsellers in Malaysia Women, Midi, Family, Harmony, Metro, where our ads have been broadcast every week and it was a very big impact because of us. But also had been aired on radio stations nationally and received very encouraging. More encouraging D'Herbs also sponsored programs such as Akademi Fantasia great and Stars for Stars on Astro and TV3. This is a portrait of him looking far in promoting its products as is now the era of globalization and technology.


As a successful entrepreneur, Dato 'Aliff Syukri Kamarzaman very responsible and give full commitment whatsoever in any work done by him. He is also a man who can be trusted in every things.  For example, when he wanted to make a bank loan to be used as capital to start his business, but all the paper work that has been done by him was kicked and thrown the paper work and the bank officials said that the loan did not pass. After that, he has shown his paper to his colleagues and customers related to his desire to do business.  Then he received a shocking response. The average participating in the meeting that I encourage all interested and confident with the business.  He had received a sum of money from his colleagues to be used as an investment. From here we can see that he was using the money for business rather than for anything else.  Indirectly, this proves that he is a person who can be trusted. As a result, the company D 'Herbs have been successful to the extent that boasts today.

In a nutshell, failure is not a real challenge to an entrepreneur but the most significant how an entrepreneur stand against the challenges around them. It is important for us to learn from their's mistake and successful to become an good entrepreneur.

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